The challenge here was to create a logo, ad copy and ad campaign for a hat manufacturer that no one had heard of. Robert Wentworth (owner of Wentworth Hat Factory) enjoyed traditional hats, but thought they'd be more fun if they were not manufactured in the traditional color scheme. I spoke with him at length, and found out he was also an avid fisherman, so I we decided to tell his story in the ad.

I came up with the ad campaign, did the Photoshop work and created the logo. The logo was also a mixture of traditional shapes and fonts, but the colors and tagline were aimed at a more modern audience. The result is a memorable mixture of current and old school charm.

You may also like

Packaging, Logo Design, Branding
2016
Repeat Patterns, Pop Art, Apparel Design
2016
Email Blast, Tee Shirt Graphics, Idea Boards
2016
Brand Guideline, Writing, Design
2016
Contact: Joe@JoeArtistWriter.com
2016
The Wentworth Hat Factory
2016
Recent Tee Shirt Graphics: Illustrations, Design, Copy
2016
POP, Photo design, In-Store Banners Whole Foods
2016
Joe Oesterle Promo Piece
2016
Brochures, Direct Mail: Ad Agency Work
2016
Back to Top