Ad Campaign, Logo and Label Design

Ad campaign, logo design, label design for a craft beer.

Capitalizing on both the love of "Game of Thrones" and the craft beer trend, the makers of Dragon's Breath Ale asked me to help them create an identity for their new brew.
 
They wanted it to be fun, and to look as if it may have been created in medieval times - "by the cartoonists the MadMen would have used in the early sixties." I gave the illustration a sort of a "Fractured Fairy Tales" look, came up with the tagline, "Set the World on Fire" and they loved it so much they ordered tee shirts.

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